1. Home
  2. Accelerate Sales Success
  3. Possibilities vs. Opportunities

Possibilities vs. Opportunities

When you focus on problems, you’ll have more problems.
When you focus on possibilities, you’ll have more opportunities.

What’s the Difference?

The terms “possibility” and “opportunity” are related but have different connotations.

  • A possibility could happen in the future or exist as a potential outcome. A possibility is a hypothetical situation that may or may not become a reality. For example, “winning the lottery is a possibility, but not a certainty.”
  • On the other hand, an opportunity is a situation or circumstance that presents a favorable chance for advancement or progress. An opportunity is a real, tangible possibility that can be seized or acted upon. For example, “the job opening is an opportunity for advancement in my career.”

A possibility is a potential outcome, while an opportunity is a real chance to make something happen. Opportunities are possibilities that have been presented and can be acted upon, while possibilities are more speculative and uncertain.

Creating Possibilities

Salespeople should create possibilities rather than simply seeking opportunities for several reasons:

  1. Proactive Approach: Creating possibilities means taking a proactive approach to sales, rather than simply waiting for opportunities to come to you. This involves identifying potential customers, assessing their needs, and developing solutions that meet their requirements.
  2. Differentiation: By creating possibilities, salespeople can differentiate themselves from their competitors. This sets them apart by offering innovative solutions and new perspectives, which can help them stand out in a crowded market.
  3. Long-term Success: Creating possibilities also provides a foundation for long-term success. By building relationships and providing customer value, salespeople can establish themselves as trusted advisors and ensure ongoing business.
  4. Increased Control: Creating possibilities also gives salespeople more control over their sales process. Rather than relying on external factors or waiting for opportunities to arise, they can actively shape the outcome and create opportunities for themselves.

Salespeople who create possibilities are more likely to succeed in their role as they take a proactive approach to sales and are better equipped to differentiate themselves from their competitors. By creating possibilities, salespeople can increase their control over the sales process, establish long-term customer relationships, and achieve greater success.

VIDEO: How to Get Everything in Life You Want

What is your first thought about any situation? Like most people, you’ll notice the limitations – the potential difficulties, what could go wrong, why it might not work out, etc. You might even catalog everything that could go wrong in your mind. However, you can get anything you want when you help people get what they want.

Updated on June 27, 2023

Was this article helpful?

Related Articles

Need Support?
Can’t find the answer you’re looking for? Don’t worry we’re here to help!
Contact Support

Leave a Comment