The cloud continues to be a top strategic imperative for organizations globally, creating a heightened demand for cloud experts as organizations progress from adoption to maturity.

A technology partner is a company or organization that provides technology solutions or services to another company to help them achieve specific business goals. Technology partners can include software vendors, system integrators, managed service providers, and consulting firms.

Cloud-native companies are built using cloud technologies. As a salesperson, understanding how your buyer thinks about cloud is important.

Cloud infrastructure services, known as infrastructure as a Service (IaaS), are made of highly scalable and automated compute resources.

SaaS business owners and executives in SaaS companies appreciate some metrics more than others.

By asking the right questions, you can demonstrate your industry knowledge while determining your potential customers' needs. You can also build rapport by engaging in a meaningful conversation to decide what problems you can solve.

The energy industry is facing 3 dominant challenges. These are important to understand when selling to the energy industry